Follow the Things | Sport | Nike Email Exchange
Visa ✈️ NYC (Feb22–Mar7?) on Twitter: "In 2001, Jonah Peretti tried to custom-order a pair of Nikes with the word "sweatshop" on them. His email exchange with them went viral, and got
Nike ID Sweatshop E-mail Controversy | Know Your Meme
A fight with Nike led Jonah Peretti to create a billion-dollar media empire
Nike ID Sweatshop E-mail Controversy | Know Your Meme
Jonah Peretti's Awesome Viral Media Presentation Explained
Did Nike say that? Refuse to write "SweatShop" on customized sneaker Adland®
Jonah Peretti and Nike | Media | The Guardian
Jonah Peretti and Nike | Media | The Guardian
Maha Shami on Twitter: "Jonah Peretti talks about his viral email exchange with Nike to print "sweatshop" on their shoes... #LiNC14 http://t.co/auuS65Ds7J" / Twitter
Jonah Peretti and Nike | Media | The Guardian
ESPN.com - Page2 - Just don't do it
In These Times 25/08 -- No Sweat, No Slang
BuzzFeed Case Study: The Buzzfeed Story (beyond cute cats and memes)
FROM ZERO TO MILLIONS: the Secret to Making Content Go Crazy/Viral
Nike Sweatshop Emails | ALN | NT2
The Nike Sweatshop Email: Political Consumerism, Internet, and Culture
Jonah Peretti | Blog | Digital Design, Service & Technology - DDSN Interactive
How BuzzFeed CEO Jonah Peretti took an instant messaging bot and turned it into a $1.5 billion media empire
Nike Is Right | Mises Institute
Nike ID Sweatshop E-mail Controversy | Know Your Meme
